#WeRally2021 for the Health and Wellbeing of Our Community

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When I introduce myself, I always start with three things. I am a dad. I coach soccer. And I’m the CEO of the Waterloo Wellington health system.

Sports has been an integral part of who I am my entire life. It teaches essential core values – dedication, perseverance, teamwork – and a whole lot about sweat equity.

It also has a value much greater in terms of health. When you hear about sports and health, an obvious connection is made between the benefits of physical activity and disease prevention. We all learned a long time ago from Hal Johnson and Joanne McLeod the importance of being active to keep fit and have fun!

A lesser known benefit is the connection between sports and one’s sense of community, also an important social determinant of health. Building a strong social network is key to one’s health – having people you can rely on to support you. Feeling connected and involved is also crucial for one’s mental health. There isn’t anything I wouldn’t do to support the kids I coach and mentor – something I learned from those who coached and mentored me through the years.

For me, sports has been a way to connect to my community and give back (outside of my day job) and I can’t think of a better way to build a sense of community though sports than by rallying together to host the 2021 Canada Summer Games.

This year, Kitchener, Waterloo, Cambridge, and the Region of Waterloo have come together to bid on the Games – competing against other communities like Niagara, Sudbury, and Ottawa.

The games bring with them investment in local sports infrastructure, more than $100 million in estimated economic activity for the host community, the opportunity to inspire and motivate our youth to get and stay active, and another way to bring Waterloo Region and the surrounding communities together.

A key criteria for winning the bid? Community Support. How do they measure community support? By the numbers. Let’s show the Bid Committee #whywaterlooregion. They arrive in town on February 28th to see what we’ve got to offer.

Join me in supporting the bid here. It takes only a minute to add your name. Then tell us why you rally and post your pic tagging @CanadaGames with #WeRally2021.

Bruce
@brucelauckner

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